Parent Whisperer
Arms students with ROI arguments for parents
The student says yes. The parent says no.
In Indian education, the student fills the form but the parent signs the check. Most sales teams focus on the student. They get them excited, only to hit a brick wall at the family dinner table. The sale doesn't happen on the phone — it happens in the living room. You need to arm the student.
Kit Workflow Diagram
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The Protocol
Qualify
Agent qualifies the student's interest, course fit, and career goals
Inoculate
Send a 'Parent Guide' to the student's WhatsApp: salary data, placement stats, ROI breakdown
Bridge
'Want me to WhatsApp this directly to your father? It explains the career outcomes'
Warm
When human counselor calls, the parent has already read the data. Conversation shifts from 'why pay?' to 'when does the batch start?'
Close
Enrollment confirmed with EMI options presented as monthly investment